Latest news and insights.
Browse our latest articles related to marketing, strategy and design in the travel and leisure industry.
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8 Aug
2024
Event marketing goals: Setting objectives for your event’s success
Successful events don’t just happen. They are the culmination of careful planning, strategic execution, and a clear understanding of what you hope to achieve.
Digital Marketing
Digital Strategy
6 Aug
2024
How to promote your hidden gems tours
Introducing your hidden gems tour to the world can be an exhilarating yet daunting task. These unique adventures promise unforgettable experiences off the beaten path, and promoting them effectively is key to attracting the right clients.
Brand Identity
Digital Marketing
2 Aug
2024
Aligning experience: Bringing real-life touches to your travel website
The online space has become an integral part of every industry, and the world of luxury travel is no exception. From doing basic research about which countries to visit, all the way through to booking the perfect spot (and reviewing it afterward!), the internet plays a role in every single step.
Digital Strategy
Travel Marketing
31 Jul
2024
Why a strong brand identity is key to your travel business success
The travel industry is highly competitive, with numerous businesses vying for the attention of a discerning customer base. In such a landscape, having a strong brand identity is essential for standing out and achieving long-term success.
Brand Identity
29 Jul
2024
Events KPIs: How to measure your event’s success
Hosting successful events isn’t just about a gathering of people. It’s about achieving defined objectives, whether it’s generating leads, building brand awareness, or boosting sales. To understand if your event has truly hit the mark, you need a system of measurement.
Digital Marketing
26 Jul
2024
Seasonality in tourism: How to adapt your marketing strategy for seasonal tourism
The effects of seasonality in the tourism industry have a large impact on how destinations and businesses operate throughout the year. Understanding and adapting to these seasonal fluctuations can help you maximise profits and maintain a steady flow of visitors.
Digital Marketing
Digital Strategy
23 Jul
2024
About Boost: Redefining luxury travel branding
We build brands that reflect your real-world experiences.But how did we get here? Web design is where it all began – our founder, Will Stogdale has been a self-taught web designer for 7 years, which is how Boost came about in 2019, with a clear vision to create stunning web designs using Webflow.
Agency News
16 Jul
2024
How to plan a successful website redesign: A comprehensive guide
Planning a successful website redesign involves more than just changing the look and feel of your site. It's about improving user experience, enhancing functionality, and ensuring that the website meets your business goals. Here’s a comprehensive guide to help you plan your website redesign effectively.
UX Design
UX Strategy
15 Jul
2024
Understanding travel marketing
Effective marketing is essential for success in a dynamic and competitive industry like travel. Travel marketing encompasses a wide range of strategies and tools designed to promote travel-related services and destinations.
Travel Marketing
12 Jul
2024
What are stylescapes? Exploring the concept, history, and benefits
In the realm of design and branding, the term "stylescapes" is gaining traction as a critical tool for visual storytelling and project alignment. But what exactly are stylescapes, and why are they important? This article delves into the concept, its history, significance, and how it can be effectively utilised in the design process.
UI Design
Brand Identity
11 Jul
2024
What is a website audit?
When it comes to ensuring your website is functioning at its optimal level, a website audit is an essential process. There are various types of audits, each focusing on different areas such as UX, UI, SEO, and technical performance.
SEO
10 Jul
2024
How to show off your travel destination
Travellers have a wealth of destinations and information about those destinations at their fingertips. So, travel brands have to find a way to showcase the unique attractions and experiences of specific locations to drive tourism, boost the local economy and create lasting impressions.
Digital Marketing
Travel Marketing
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Brand Design
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Brand Evolution
From blog posts to SEO and more, grow your brand’s reach in the tourism space so you can engage with the travellers who are most likely to book with you.