Travel Search Engine Optimisation Services
Boost your travel business with an SEO strategy.
Why do you need an SEO strategy? What is SEO? How does it work, and how should you do it? If you have a website and want it to be found on Google, you need to think about search engine optimisation (SEO). No matter what your digital marketing strategy looks like, search engines are a vital part of attracting qualified traffic. Plus, unlike paid media, organic traffic from Google’s natural results is free - provided you’ve done the initial work to get visibility on them.
Boost can help you with a travel SEO strategy that boosts your visibility on natural results for the search phrases your target market is using to find businesses just like yours.
How does our SEO process work?
Every SEO strategy we create is unique, and takes into account your competitive landscape, your business objectives and your budget. The result is an SEO strategy that’s tailored to your needs in order to bring about the results you want. Here’s the process we follow:
SEO Audit.
To start, we’ll analyse how your site is currently performing on Google, and what keywords you’re currently visible for. We’ll undertake a comprehensive audit of your website and identify any issues that are likely to restrict performance.
Competitor Analysis.
We conduct a competitor analysis to identify where you are on Google in relation to your current main competitors - and where there are opportunities to outrank them. As part of this, we’ll analyse which keyword your competitors are targeting as well as the type of content that’s performing well.
Keyword Research.
We’ll research the best search keywords to target so you can achieve optimal visibility on Google for most qualified traffic. We include both the niche search terms/keywords on which we know you’ll perform well, as well as more competitive search phrases you want to rank for.
SEO Foundation.
Whether you’re building a new website or keeping your existing one, it’s essential that the website incorporates best SEO practices that are in line with Google’s most current guidelines. From looking at technical aspects such as redirects and duplicate content to on-page elements such as meta data, page titles and optimising body content, we’ll make sure you’ve got a solid SEO foundation in place.
SEO content structure.
Content needs to be presented to Google in a specific way in order for it to be optimised. We’ll work through a checklist of structural elements you need to consider, including HTML, header tags, interlinked content, content word count and content clusters. And, with Google’s AI-driven Search Generative Experience (SGE) results on the horizon, we’ll help you rank for these new format search results.
Ready to level up your travel business with an SEO strategy?
Chat to us today.
Why use Boost for your SEO?
Here’s what makes us different:
We consider it from a design perspective.
Because we’re also web designers and developers, we build with SEO in mind from the ground up, and incorporate it into any new website we create form the very start of a build.
Breadth of knowledge.
We’re much more than just an SEO agency. Because we also understand the world of business, strategy and digital, we have a far more comprehensive outlook when it comes to evaluating the SEO landscape and helping your brand achieve maximum visibility in search results.
We focus on quality.
While the SEO space is evolving - especially with the arrival of AI - Google still prioritises quality content that resonates with your target market. When it comes to creating SEO content, we work with you to ensure it’s of a high quality, relevant to your target market and trustworthy in terms of the information it contains.
We’re a focused team of experts.
We’re not another huge consultancy where you’re just another client to add to the books. We’re a digital marketing strategy agency that’s small, focused and adaptable, and with years of SEO experience to boot. With all our senior resources on the problem - plus the fact that we’re able to execute too - you’ll get the best possible result.
FAQs.
Have any questions not covered in this list? Looking to partner with us? Contact us and let's talk!
Do you provide affordable SEO packages?
Do you provide keyword research?
Do you provide SEO audits too?
Where is your SEO agency based?
Will you help us with a content optimisation strategy?
Do you offer technical SEO services?
Want to get started with a travel
SEO strategy?
Book a free intro call with our head of strategy now.
Our case studies.
Browse examples of the SEO work we've done for other clients.
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What we do.
Brand Design
Combining your insights with our digital innovation capabilities, we’ll help you create the strategic foundation for your travel brand’s digital marketing strategy.
Brand Experience
As a Webflow partner, we’ll translate your travel and tourism brand’s essence into a compelling digital presence that resonates with your target audience.
Brand Evolution
From blog posts to SEO and more, grow your brand’s reach in the tourism space so you can engage with the travellers who are most likely to book with you.