Business Travel Guides.

Business travel offers travel and leisure businesses the chance to target a unique segment of the tourism market. Read our insights into the latest trends, innovations, and strategies to engage corporate clients.

18 Oct

2024

Event marketing for small businesses

No matter the size of your business, successful marketing practices are a major part of achieving success. However, many people don’t fully understand the intricacies of marketing their small businesses.

Digital Marketing

Business Travel

Event Marketing

19 Sep

2024

Top 10 tips for marketing to business travellers

Attracting business travellers can become a niche focus for travel companies, especially in a world where businesses are investing more in employee mobility and remote working solutions.

Business Travel

Travel Marketing

Digital Strategy

16 Sep

2024

AI and travel: Plan your perfect trip with ai’s effortless itineraries and flights

Artificial Intelligence, or AI, has become a significant part of most of the world’s industries, including travel. In this article, we’ll take a closer look at how AI has come to affect the travel industry, and which kinds of developments you can expect in the future.

Travel Marketing

Artificial Intelligence

Business Travel

3 Sep

2024

Why are buyer personas important for marketing a travel business?

In marketing, understanding your audience is everything. This is especially true for travel brands, where a single mistake can lead to lost bookings and damaged reputations.

Business Travel

Travel Marketing

Digital Marketing

2 Sep

2024

Top 10 emerging trends shaping the future of travel

Few industries were as affected by the global COVID-19 pandemic as the travel industry. The shutdown of tourism upended the sector, forcing it to navigate unprecedented challenges.

Travel Marketing

Sustainability

Business Travel

28 Aug

2024

How to use the power of personalisation in business travel

In order to succeed as a travel and leisure brand, businesses need to find ways to differentiate themselves and provide exceptional customer experiences. One powerful strategy to achieve this is through personalisation.

Travel Marketing

Business Travel