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UI Design Agency London

Craft a compelling visual journey.

How do you decide on the look and feel of your website? What do you want your website to communicate, and what will resonate with your target market? User interface (UI) design is about deciding on your site’s overall visual design in terms of the colour, style and the photography. As a specialist UX/UI design agency, our UI design process will ensure your website is beautifully designed so that it creates confidence and trust in your brand. 

A man and a woman riding on the back of a yellow scooter.

Why do you need UI Design?

UI design encompasses visual style but it also goes beyond it: it’s essential for creating a positive user experience, a solid brand presence, and helping your website to function optimally.

  • First impressions last. A well designed UI helps to create a positive first impression with your users - who are then more likely to engage with your site.

  • Builds trust. Your site visitors are more likely to connect deeply with your brand and that they reach their end goal efficiently.

  • Creates a connection with your target audience. UI is about creating a site that’s designed with the customer in mind - not just what you want to communicate. After all, a site that resonates with your target market is far more likely to be an effective sales and marketing tool.

  • Impacts your UX. UI and UX go together: a well-designed UI ensures that users can navigate the website easily, find information quickly, and perform tasks efficiently. These then encourage them to stay on the site, return in the future, and even recommend it to others.

What do I get?

As a UX/UI design agency, our UI design process includes the following steps:

Stylescapes.

We create a selection of stylescapes - similar to mood boards - outlining the potential visual approaches you could take and give design direction in terms of typography, colour palettes, imagery and iconography.

Visual design.

This encompasses the design and photography style for your website’s main pages including the home page. As the website structure gains colour and style, it's one step away from coming to life.

Once these steps are completed, your site is ready to move into development. 

Ready to get started with a UI design for your website?

Chat to us today.

Why use Boost as your UX/UI design agency?

Here’s what makes us different:

  • Creativity.

    It’s not just another website - it’s YOUR website and we’ll unleash our creativity to create the most appealing, appropriate and innovative design to satisfy both the needs of your user and your business.

  • It’s collaborative.

    We don’t create a UI in isolation. Rather, we immerse ourselves in your brand and get your input throughout the process. The end result is a UI design that’s created by combining your business insights with our design expertise.

  • Varied experience.

    Because we’ve worked with brands within the travel and leisure sectors, and because our team is spread around the globe, we bring varied expertise and knowledge to the table, which makes for a wider breadth of creative inspiration.

  • Holistic.

    Our UI designs interlink with our UX strategy and UX design processes. In this way, we don’t just look at your visual branding in isolation: it’s always in the wider context of how your website will function and what it will offer users.

FAQs.

Have any questions not covered in this list? Looking to partner with us? Contact us and let's talk!

Want a UI design that truly engages your target market?

Book a free intro call with our head of strategy now. 

Our case studies.

Browse examples of the UI designs we've created for other clients.

Digital Podge

Brand Identity

UX Design

UI Design

Ker & Downey Safaris

SEO

UX Design

Webflow Development

Café Volonté

UX Design

Webflow Development

What we do.

Brand Design

Combining your insights with our digital innovation capabilities, we’ll help you create the strategic foundation for your travel brand’s digital marketing strategy. 

Brand Experience

As a Webflow partner, we’ll translate your travel and tourism brand’s essence into a compelling digital presence that resonates with your target audience.

Brand Evolution

From blog posts to SEO and more, grow your brand’s reach in the tourism space so you can engage with the travellers who are most likely to book with you.